Senior Product Designer · Cambridge, UK
Senior Product Designer crafting systems, stories, and product experiences people can trust.
I design accessible, scalable, and conversion-focused digital products across fintech, cybersecurity, health, social, and AI-powered platforms. Previously with Western Union's Global Design Team, now helping startups turn complex flows into clear product experiences.
Based in Cambridge, UKLocal time: 07:27Currently having coffee and shaping product ideas
A decade of designing across industries
Ten years building products and systems — from school ERPs and edtech communities to fintech money movement and AI-powered platforms.
Senior Product Designer · now-u
United KingdomLaunched a gamified onboarding flow that lifted engagement by 20%. Improved accessibility to WCAG 2.2 with Lottie animations, motion design, and micro-interactions.
Freelance Product Designer · Remote
United KingdomPartner with startups across social, health tech, sustainability, cybersecurity, and fitness to design mobile products, dashboards, and scalable design systems.
Senior Product Designer · Altimetrik
India · Contract for Western Union Global Design TeamBuilt a brand-refresh design system from scratch with WCAG-compliant, responsive foundations. Implemented scalable Figma variables and modes, migrated three legacy systems from Sketch to Figma, and improved registration conversion by 30%.
Senior Product Designer · Vibecity
IndiaEnhanced Vibecity's e-commerce platform — navigation, payments, referral flows, product pages, and Video Shoppe UX — driving a 20% uplift in engagement and conversions.
Product Designer · KeyValue Software Systems
IndiaDesigned Surge, Sequoia's edtech community app, improving onboarding, knowledge sharing, and chat engagement.
UI/UX Designer · Libsys Pvt. Ltd
IndiaDesigned interaction strategies, wireframes, flow diagrams, storyboards, mockups, and high-fidelity prototypes for a school ERP system.
Tools and stacks I design and build with
A modern, practical stack across design, AI-assisted building, motion, research, and team collaboration.
Design
Interface & systemsAI & product building
Idea to build, fasterMotion & micro-interactions
Bringing UI to lifeResearch & testing
Validating decisionsCollaboration & docs
Working with teamsFrom temple towns in Kerala to product teams across the UK
I was born in the southernmost part of India, where colour, craft, cinema, temples, festivals, and everyday visual culture shaped the way I noticed the world. Art was not a separate subject for me. It was everywhere — in hand-painted boards, local stories, architecture, rituals, and the small details people used to make life feel personal.
That early curiosity slowly turned into design. Mechanical engineering taught me structure. IIT Delhi helped me translate observation into systems. Over the last decade I have designed products across fintech, e-commerce, cybersecurity, social, AI, education, and health. Today I bring those worlds together through product thinking, design systems, motion, accessibility, and storytelling.
Master of Design, IIT Delhi · B.E. Mechanical Engineering, GEC Thrissur · Rise and Shine Award, Western Union
Life, travel, and the things that keep me curious
A few moments from outside work. Drag or use the arrows — and swap in your own photos and videos anytime.
What teammates and clients say
A few words from people I have built products with. There are more on LinkedIn.
Replace with a real LinkedIn recommendation. Abhijith pairs strong systems thinking with genuine care for users and accessibility.
Replace with a real LinkedIn recommendation. Reliable, collaborative, and consistently raises the quality bar for the whole team.
Let's build products people can find, use, and trust.
I'm based in Cambridge, UK and open to senior product design, UX, design systems, growth UX, and product storytelling opportunities.